Reach out to Asia (Rota),  announced  recently that it has revamped its quarterly newsletter with  a fresh new look, a contemporary layout, in-depth content, and with  transparency and accountability of all Rota activities.
Sporting a newly redesigned format and a fresh approach to content, the Rota newsletter was premiered on Sunday and the first edition included a foreword from Rota Chairperson HE Sheikha Mayassa bint Haamd al-Thani and a detailed coverage of what Rota has been doing over past months.
Commenting on the new look of the newsletter, Essa al- Mannai, Rota executive director said, “This new version of Rota newsletter will be acknowledged by our subscribers, because our readers can look forward to more comprehensive information on subjects related to our achievements, milestones of Rota projects, sharing of stories from beneficiaries, events calendar and valuable updates on our projects.”
The revamped news bulletin will be issued quarterly; in a bilingual format of Arabic and English and will be distributed locally as well as globally and subscribers can stay up-to-date on the latest Rota news.
Online subscribers will receive soft copies of the news bulletin, while hard copies will be made available to all Rota stakeholders.
The first revamped issue is a more relevant and up-to-date reflection of today’s Rota, says Shady El Mansoury, marketing and PR manager at Rota, and the comprehensive newsletter retains all the core elements, while introducing a host of changes including modern new fonts and a cleaner design.
“The contents are of excellent quality and the texts are more compact. This makes them more readable and leaves more room for images. All in all, the newsletter has become visually more striking,” added Shady El Mansoury.