Nissan’s world famous motorsport and road car performance brand, Nismo, has made its Middle East debut with the world premiere launch of the Patrol Nismo, the Japanese auto major announced in Doha yesterday.
“Nismo is the ultimate essence of Nissan’s promise to deliver ‘Innovation that Excites’,” said Samir Cherfan, managing director of Nissan Middle East. The performance road car line-up of Nissan also includes the 370Z Nismo and the GT-R Nismo.
“Combined with our long history of success in motorsports and off-roading, we believe that the Nissan brand is in a unique position to offer the ultimate, thrilling experience with our all-new Nismo line-up,” continued Cherfan.
Nismo is an important part of Nissan’s long term product plan, according to Cherfan. “We view the addition of Nismo as a key element of our business expansion strategy based on our successful motorsports heritage in the region. The Nismo brand is a highly valuable, credible and desirable addition to our range and we are honoured to bring the brand to the Middle East.”
All three of the showcased Nismo models are designed with the Nismo DNA at its core, with motorsports-inspired aerodynamics and styling, enhanced handling characteristics and unmatched agility. Some of Nismo’s signature design marks include body kit with red striping and red highlights on door mirrors, making head-turning Nismo versions immediately recognisable.
Nismo models feature advanced technologies developed and pressure-tested within the demanding motorsport arena. Compared to their respective standard versions, Nismo vehicles add aerodynamic design born in motorsport, superb handling, improved acceleration and sporty driving dynamics for an exciting drive.
Nismo was founded in September 1984 as a specialty company to support all motorsports activities of Nissan Motor Company (Nissan). Nismo is the performance brand for Nissan, and is one of the company’s purveyors of innovation and excitement.
The Patrol Nismo, the race-inspired version of Nissan’s legendary SUV-Patrol, churns out 428hp for exhilarating performance. There is torque improvement over 70% of the rev-range. Other salient features include Nismo 22” Rays forged-alloy wheels, Nismo tuned suspension using ‘Bilstein’ shock absorbers for improved handling and ride comfort, Takumi tuned engine, customised body reinforcements for precision steering and quick response, segment first zero-Lift aerodynamic body kit, Nismo signature designed body kit, sport tuned power steering and bespoke designed interiors.
The GT-R Nismo (MY15 GT-R Nismo US spec as reference), the race-inspired version of Nissan’s legendary GT-R, outputs 600hp (441kw) for blistering performance, and advanced aerodynamics generating additional 100kg of downforce at 300km/h (186mph)  for exceptional road-holding.
The 370Z Nismo (MY15 Z Nismo US spec as reference) has distinctive new exterior appearance, redesigned wheels and enhanced interior and performance enhancements. This includes retuned suspension and Recaro co-developed seats exclusively designed for 370Z Nismo.