Elan Group extended its support to the 32nd GCC Traffic Week, which took place at Doha’s Darb Al Saai recently under the theme “Your decision determines your destiny”.
“Recognising the importance of social responsibility and supporting Qatar National Vision 2030”, Elan supported the initiative by assisting Qatar’s Traffic Department in raising awareness on safety programmes and the importance of following traffic rules on the roads, the company said in a statement.
The event included a presentation ceremony to recognise key partners of the event, where Elan Group was named media partner of the GCC Traffic Week. Tariq al-Hammadi, acting group chief support officer at Elan Group, received the award on behalf of the group.
Al-Hammadi stressed that the aim of the Traffic Department this year was to raise further awareness on road safety and bring about behavioural change vis-à-vis road safety measures through diverse educational programmes targeting different sectors of the community, especially the youth.
To this effect, the Traffic Department held targeted workshops, competitions and entertainment programmes at Darb Al Saai that saw the participation of delegates from the GCC region and their families.
“It’s important for organisations to support programmes designed to improve the overall well-being and progress of the local community. As corporate citizens, it’s our responsibility to be involved in initiatives that raise awareness of issues affecting our society, including environment sustainability, economic welfare and human safety and development,” al-Hammadi added.